Whiteboard videos are fun and entertaining
Whiteboard videos are both fun and entertaining. They don’t immediately yell to the customer “buy from me”. So the viewers will be at ease. Purchasing something (in most cases) is emotion based. If your customers are in a good mood then they are naturally more willing to buy from you. Whiteboard videos do exactly that, they put your customers in a relaxed mindset, and selling to them is made easier.
Whiteboard videos communicate
People do enjoy watching visuals. It gets your message across. They are cheaper to create than a filmed video, (does Spielberg come cheap ?). This means you can compete with the big boys, and the big budget ads. Viewers will retain your message - which is paramount. Universities, schools, other educational establishments, and even museums are realising the potential of whiteboard animation as a teaching aid. Owing to their broad appeal, whiteboard videos can engage an entire class, despite learning preferences. So reaching out to any audience is possible.
Whiteboard videos hold attention
They are short and engaging and keep us wanting to know more in a compelling way. Text alone and still images, just can't do that. Viewers will stay longer on your web page when you have a whiteboard video. This means that with an extra 2 minutes of viewing time and a catchy unique selling point, you are 64-85% more likely to attract customers to buy YOUR product or service. Isn't that what you want ?
Whiteboard videos stick in your mind
They are engaging, unique, creative, exciting, and inspiring. Something you can't get from text alone. Need I continue ?? Here's a fact. It has been proven that 80% of your potential customers will watch a video on your web site and have a positive customer response. They will remember you above your competitors and be left wanting to know more about what you have to offer. Now that's impressive !!